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In what’s arguably the biggest sneaker news of a while, Jordan brand is collaborating with Vogue for the first time on a first of its kind collection of women’s sneakers. And your girl was invited to the brunch to celebrate this news yesterday. When I got the email, I was of course, super excited! To make this collaboration even better (as if thats possible), these sneaks got the Anna Winter Seal of Approval – AWOK!
Adorned with Wintour’s trademark “AWOK” approval stamp, this range includes the Air Jordan 1 Zip AWOK and the all-new Air Jordan 3 SE AWOK. The former updates the zip-equipped variation of the Jordan 1 with traditional Swoosh branding, soft sail and university red leathers, a metallic zipper which covers Wintour’s stitched signature on the tongue, and an “AWOK” graphic on the translucent outsole.
As for the Air Jordan 3 SE AWOK, a full look has not been revealed, but the sneakers appear to feature tweed as a nod to Wintour’s suits. It will release in black and red colorways.
Both models come equipped with “edited by Vogue” hangtags in premium boxes with suede dust bags. The Vogue x Air Jordan 1 Zip AWOK drops in both colorways on Saturday, July 21 at Hirshleifers, Kith, Nordstrom x Nike, and Jordan’s 306 Yonge Toronto and 32 South State Chicago locations. A SNKRS release will follow on Monday, July 23. Meanwhile, the Vogue x Air Jordan 3 SE AWOK will be released on September 7.
The event consisted of a delicious brunch and a brief rundown on the new collab. After brunch was over, we headed out to a table full of sneakers for all of the attendees! Safe to say, yesterday was a good day. Check out some of the pics from the event.
Shop my look from the brunch here: